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WADSWORTH/Cengage Learning
Wadsworth (brand of Cengage Learning) is a leading provider of books, online, and multimedia solutions for the humanities and the behavioral and social sciences.
Wadsworth's disciplines: Arts & Humanities, Anthropology, College Success, Communication Studies, Criminal Justice, Developmental English, Education, Criminology, Early Childhood Education, English, History, Music, Health, Nutrition, Mass Communiication, Philosophy, Political Science, Radio, Television, and Film, Psychology, Religion, Sociology, and Theatre.
Introducing selected titles:
Shaping Space: The Dynamics of Three-Dimensional Design (Third Edition) by Paul Zelanski and Mary Pat Fisher published by
Wadsworth in 2007. This title has been designed to fill a major gap among art textbooks. It serves as an introductory text for three-dimensional design courses. This book can be used as a core textbook for the foundation-level course in three-dimensional design. This book provides a rich background in three-dimensional aesthetics that broadens students’ understanding and creativity beyond the characteristics of the media and methods emphasized in their studio work…
Illustrated with more than 300 images, this book explores kinetic art, ephemeral and conceptual work, computer-aided sculpture, works incorporating video and sound, craft techniques such as fibers and ceramics used to create nonfunctional art, architecture and industrial design conceived sculpturally, installation pieces, performance art, and much more. This textbook is the most comprehensive introductory for traditional 3-D design and sculpture classes. This introductory guide to three-dimensional sculpture and design offers in-depth exploration of aesthetic and practical considerations with artistic wisdom and new approaches.
Designing Brand Experience: Creating Powerful Integrated Brand Solutions by Robin Landa published by WadsWorth (Cengage Learning) in 2006. Bestselling author Robin Landa wrote this book to help achieve success in today’s competitive marketplace. She offers a highly visual examination of each phase of the branding process, covers the key brand applications of graphic design and advertising. Reader will learn art of designing individual brand applications, such as promotional design identity, identification graphics, web sites, and much more. This book includes thought-provoking foreword by Steve Liska, examines comprehensive branding programs and individual brand applications for creativity, reveals successful strategies for conceiving ideas, brand costructs, and writing design briefs, more. Robin Landa is a Professor in the Department of Design at Kean University in NJ and branding consultant and creative strategist with Design Management Associates (DMA) IN Jersey City. She has received many academic an professional awards.
Fifth Edition of Graphic Design Basics by Amy E. Arnson published by WADSWORTH, Cengage Learning in 2007. Design helps to shape the world and designers are part of this process. This invaluable and internationally acclaimed account explores exciting field of graphic design: its history, design principals and current technology. This book offers some of the best work from area of design, including illustrations and electronic designs. You will be able to put concepts into action… The Graphic Design Basics contains the following chapters: 1. Applying the Art of Design; 2. Graphic Design History; 3. Perception; 4. Toward a Dynamic Balance; 5. Good Gestalt; 6. Using Text Type; 7. Layout; 8. The Dynamics of Color; 9. Illustration and Photography; 10. Advertising Design; 11. Production: The Tools; 12. Web Design. Fully illustrated, this informative book will help you to find answers to many questions for years to come and will be a valuable resource in your personal library.
Seventh Edition of Design Basics by David A. Lauer/Stephen Pentak published by WADSWORTH,
Cengage Learning in 2008. Cover art is by Elizabeth Murray, an influential American painter.
Seventh edition has some changes that represent a new direction for the text. Student work is incorporated for the first time. The goal is to suggest that student work can stand side-by-side with the works of masters. This title contains 6 chapters: 1. Design Process; 2. Unity; 3. Emphasis And Focal Point; 4. Scale and Proportion; 5. Balance; 6. Rhythm.
This book is a great resource to continue develop your creative ability throughout your educational career and beyond, and illustrates the elements of good design, using examples from different periods and cultures. Fully illustrated with more that 100 new images, this title is easy to use as a reference. A new Compare and Contrast features presents comparisons of key artworks. The revision of text was assisted by the insights of reviewers who are engaged in teaching and research.
References:
www.cengage.com/wadsworth/
Category:
Articles
Wadsworth's disciplines: Arts & Humanities, Anthropology, College Success, Communication Studies, Criminal Justice, Developmental English, Education, Criminology, Early Childhood Education, English, History, Music, Health, Nutrition, Mass Communiication, Philosophy, Political Science, Radio, Television, and Film, Psychology, Religion, Sociology, and Theatre.
Introducing selected titles:
Shaping Space: The Dynamics of Three-Dimensional Design (Third Edition) by Paul Zelanski and Mary Pat Fisher published by
Wadsworth in 2007. This title has been designed to fill a major gap among art textbooks. It serves as an introductory text for three-dimensional design courses. This book can be used as a core textbook for the foundation-level course in three-dimensional design. This book provides a rich background in three-dimensional aesthetics that broadens students’ understanding and creativity beyond the characteristics of the media and methods emphasized in their studio work…
Illustrated with more than 300 images, this book explores kinetic art, ephemeral and conceptual work, computer-aided sculpture, works incorporating video and sound, craft techniques such as fibers and ceramics used to create nonfunctional art, architecture and industrial design conceived sculpturally, installation pieces, performance art, and much more. This textbook is the most comprehensive introductory for traditional 3-D design and sculpture classes. This introductory guide to three-dimensional sculpture and design offers in-depth exploration of aesthetic and practical considerations with artistic wisdom and new approaches.
Designing Brand Experience: Creating Powerful Integrated Brand Solutions by Robin Landa published by WadsWorth (Cengage Learning) in 2006. Bestselling author Robin Landa wrote this book to help achieve success in today’s competitive marketplace. She offers a highly visual examination of each phase of the branding process, covers the key brand applications of graphic design and advertising. Reader will learn art of designing individual brand applications, such as promotional design identity, identification graphics, web sites, and much more. This book includes thought-provoking foreword by Steve Liska, examines comprehensive branding programs and individual brand applications for creativity, reveals successful strategies for conceiving ideas, brand costructs, and writing design briefs, more. Robin Landa is a Professor in the Department of Design at Kean University in NJ and branding consultant and creative strategist with Design Management Associates (DMA) IN Jersey City. She has received many academic an professional awards.Fifth Edition of Graphic Design Basics by Amy E. Arnson published by WADSWORTH, Cengage Learning in 2007. Design helps to shape the world and designers are part of this process. This invaluable and internationally acclaimed account explores exciting field of graphic design: its history, design principals and current technology. This book offers some of the best work from area of design, including illustrations and electronic designs. You will be able to put concepts into action… The Graphic Design Basics contains the following chapters: 1. Applying the Art of Design; 2. Graphic Design History; 3. Perception; 4. Toward a Dynamic Balance; 5. Good Gestalt; 6. Using Text Type; 7. Layout; 8. The Dynamics of Color; 9. Illustration and Photography; 10. Advertising Design; 11. Production: The Tools; 12. Web Design. Fully illustrated, this informative book will help you to find answers to many questions for years to come and will be a valuable resource in your personal library.Seventh Edition of Design Basics by David A. Lauer/Stephen Pentak published by WADSWORTH,
Cengage Learning in 2008. Cover art is by Elizabeth Murray, an influential American painter. Seventh edition has some changes that represent a new direction for the text. Student work is incorporated for the first time. The goal is to suggest that student work can stand side-by-side with the works of masters. This title contains 6 chapters: 1. Design Process; 2. Unity; 3. Emphasis And Focal Point; 4. Scale and Proportion; 5. Balance; 6. Rhythm.
This book is a great resource to continue develop your creative ability throughout your educational career and beyond, and illustrates the elements of good design, using examples from different periods and cultures. Fully illustrated with more that 100 new images, this title is easy to use as a reference. A new Compare and Contrast features presents comparisons of key artworks. The revision of text was assisted by the insights of reviewers who are engaged in teaching and research.
References:
www.cengage.com/wadsworth/
Category:
Articles
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